Seo test website
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So, what’s needed in order to run a statistically significant test? Сounts as a ‘large enough’ site? If the test wasn't successful, external factors could have made the impact.
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Other things, such as a slight increase in search demand to one category, could cause inflation. It will be nigh on impossible to tell whether the change you made actually had an impact. The first step of conducting an SEO split-test is to check your site is large enough to ensure statistically significant results.Ī test with too few pages or not enough monthly organic traffic will be unreliable. Check Your Site Structure Includes Templatized Pages
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Google makes hundreds of changes to its algorithm every year.Īs SEOs, you have two choices when it comes to dealing with them: make reactive changes to your website if it has been negatively impacted, or get proactive with split-testing to make sure it’s doing its job in the first place.
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How to Run an SEO Split-Test (the Easy Way)
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